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Critical Illness Cover

Family is important; that’s why it’s best to get expert advice to help protect what matters, when it matters!

What is it?

A Critical Illness plan is designed to pay out a lump sum on the diagnosis of certain specified illnesses. It is often ‘bolted on’ to a life assurance policy as an additional benefit but can also be a standalone plan.

Who is it for?

This type of plan is designed for those individuals or families who want a lump sum if they are diagnosed with a serious illness. As an example of where this lump sum could be used is to repay a loan, mortgage, or perhaps pay for time off work and protecting your lifestyle. The lump sum could even be used to pay for any necessary alterations to your home and to assist with additional expenses that may be incurred due to diagnosis of a critical illness condition. 

The quality of cover and the illnesses covered can vary significantly between different providers. As advisors we can help you find the plan that best meets your requirements. ASure Financial Limited are an affiliate member of CI Expert, an independent provider of current and historical critical illness provision, providing market comparisons that ensure we can provide a fully informed and up to date recommendation to our clients.




The research put together by CI Expert aims to resolve the lack of information available concerning claim potential. It seeks to highlight the conditions that may be included within a critical illness plan, what they actually are, the statistical incidence figures, and the variations between competing insurers. Providers are compared in depth based on the likelihood of their plans paying out. This provides the tools for Advisers to give expert advice to their clients. This research has been compiled over the last three years and is constantly updated as changes in policies occur on a frequent basis.


Please note for these insurance products terms and conditions apply. This information is a summary only. You will receive a full policy document upon application. This policy will set out the terms, conditions and limitations of cover provided under the plan